Langsung ke konten utama

Productize : The Ultimate Guide to Turning Professional Services into Scalable Products (9781736929612)



More and more traditional professional services firms are turning to "productization" as a strategy to grow, improve valuations, and to fend off new digital-first competitors. However, many of them will fail and waste a lot of money in the process. Productize first outlines the "Seven Deadly Productization Mistakes" made when pursuing a product strategy, then provides the blueprint for overcoming each of these missteps. It is designed to be a practical playbook for any leader of a professional services business who wants to successfully accelerate growth.

For companies that deliver highly customized services, new product development and commercialization are often outside of their core skills, processes, and mindsets. Productizing services typically requires organizations to think differently about how they work and how they create value for their customers. This change does not come easily.

Productize includes real-life case studies and stories featuring professional services leaders who have successfully led their organizations to create more scalable services and products. It also includes more than two dozen tools and templates to help your team implement the tactics so you don't have to start from scratch.

In this book, you'll learn:
- How to turn shift your culture to embrace a product-mindset
- The capabilities you to be successful and whether or not you should acquire them or grow them internally
- How much money to invest in exploring and building more scalable solutions and products
- How to ensure there is a viable market for your product idea
- How to sequence investments in new product development
- How to successfully source and work with developers and data scientists
- How to inexpensively test your ideas before investing in development
- How to win the hearts and minds of your sales team to ensure your new products are commercially successful
- Bonus: Key point summaries at the end of each chapter to help you lock in what you learn
- Real Life Case Studies: featuring professional services leaders who have successfully led their organizations to create more scalable services and products

Productize draws on the 25+ years of experience that Eisha Armstrong has in successfully creating, launching and growing productized services. Eisha knows what works and what doesn't and she is passionate about making sure organizations learn from each other and avoid reinventing the wheel.


Product details

  • Paperback | 172 pages
  • 152 x 229 x 10mm | 259g
  • English
  • 1736929615
  • 9781736929612
  • 11,411


Download Productize : The Ultimate Guide to Turning Professional Services into Scalable Products (9781736929612).pdf, available at pdfebookfree.download for free.

>DOWNLOAD FREE NOW<

Komentar

Posting Komentar

Postingan populer dari blog ini

The Puffin Book of Fantastic First Poems (9780141308982)

The Puffin Book of Fantastic First Poems edited by June Crebbin will absorb and delight girls and boys aged 5+. A great first poetry book; the poems span time, from Robert Louis Stevenson and Walter de la Mare right up to date with Roger McGough and Michael Rosen. Themes covered, such as mealtimes, playtime, animals, family and bedtime, really appeal to youngreaders. A truly lovely collection of all-time favourite poems. June Crebbin is an ex-primary teacher, now a full-time writer. She is in great demand for author visits and runs very successful writing workshops in schools. June has written a wide range of children's books and writes poetry for children and adults. She lives in Leicester. Product details For ages 3-5 ...
Posting Komentar
Baca selengkapnya

Running : The Autobiography (9781409147398)

World Snooker Champion Ronnie O'Sullivan's frank and honest account of his astonishingly dramatic life. I used to rely on drugs and alcohol to keep me going, but now I've got the healthiest addiction going - running. This book explains how running has helped me to fight my demons - my addictive personality, depression, my dad's murder conviction, the painful break-up with the mother of my children - and allowed me to win five World Snooker Championships. It is also about all of the great things in my life - my kids, snooker, my dad's release from prison, great mates who have helped me, and the psychiatrist Dr Steve Peters, who has taught me how not to run away when things get tough. Finally, it's about what it's like to get the buzz - from running, from snooker, from life. Because when it comes down to it, everyone needs something to drive them on. Product details ...
Posting Komentar
Baca selengkapnya

The Vesuvius Club : A Lucifer Box Novel (9780743483797)

An Extraordinary and Death-Defying Tour of Edwardian Low Life and High Society, accompanied by our host Lucifer Box Esq - artist, dandy, rake ... and lethal secret agent. Lucifer Box is the darling of the Edwardian belle monde - society's most fashionable portrait painter is a wit, a dandy, a rake, the guest all hostesses (and not a few hosts) must have. But few know that Lucifer Box is also His Majesty's most accomplished and daring secret agent. Beneath London's facade of Imperial grandeur and divine aesthetes seethes an underworld of crazed anarchists, murder, and despicable vice, and Box is at home in both. And so of course when Britain's most prominent scientists begin turning up dead, there is only one man his country can turn to. Lucifer Box ruthlessly deduces and seduces his way from his elegant townhouse at Number 9 Downing Street (all his father left him), to private stews of London and the seediest, most colourful back alleys of Italy, in search of the mig...
Posting Komentar
Baca selengkapnya