Langsung ke konten utama

Productize : The Ultimate Guide to Turning Professional Services into Scalable Products (9781736929612)



More and more traditional professional services firms are turning to "productization" as a strategy to grow, improve valuations, and to fend off new digital-first competitors. However, many of them will fail and waste a lot of money in the process. Productize first outlines the "Seven Deadly Productization Mistakes" made when pursuing a product strategy, then provides the blueprint for overcoming each of these missteps. It is designed to be a practical playbook for any leader of a professional services business who wants to successfully accelerate growth.

For companies that deliver highly customized services, new product development and commercialization are often outside of their core skills, processes, and mindsets. Productizing services typically requires organizations to think differently about how they work and how they create value for their customers. This change does not come easily.

Productize includes real-life case studies and stories featuring professional services leaders who have successfully led their organizations to create more scalable services and products. It also includes more than two dozen tools and templates to help your team implement the tactics so you don't have to start from scratch.

In this book, you'll learn:
- How to turn shift your culture to embrace a product-mindset
- The capabilities you to be successful and whether or not you should acquire them or grow them internally
- How much money to invest in exploring and building more scalable solutions and products
- How to ensure there is a viable market for your product idea
- How to sequence investments in new product development
- How to successfully source and work with developers and data scientists
- How to inexpensively test your ideas before investing in development
- How to win the hearts and minds of your sales team to ensure your new products are commercially successful
- Bonus: Key point summaries at the end of each chapter to help you lock in what you learn
- Real Life Case Studies: featuring professional services leaders who have successfully led their organizations to create more scalable services and products

Productize draws on the 25+ years of experience that Eisha Armstrong has in successfully creating, launching and growing productized services. Eisha knows what works and what doesn't and she is passionate about making sure organizations learn from each other and avoid reinventing the wheel.


Product details

  • Paperback | 172 pages
  • 152 x 229 x 10mm | 259g
  • English
  • 1736929615
  • 9781736929612
  • 11,411


Download Productize : The Ultimate Guide to Turning Professional Services into Scalable Products (9781736929612).pdf, available at pdfebookfree.download for free.

>DOWNLOAD FREE NOW<

Komentar

Posting Komentar

Postingan populer dari blog ini

Captain Marvel Vol. 2: Civil War Ii (0785196439)

Old friends face off as bitter enemies in an event that will change Captain Marvel's life forever! As a new Civil War erupts, Carol Danvers finds herself at the very forefront of the conflict. But when tragedy hits too close to home, how far will she go to fight for what she believes in? As the rift with Iron Man grows ever deeper, Carol and the Alpha Flight recruit more to their cause: changing the future to protect the present. As wins mount up on Carol's side, she knows her mission is the right one - the only trouble is, not everyone agrees. Carol Danvers truly is one of Earth's Mightiest Heroes, and this is the story that proves it. It's Captain Marvel at her finest, in the fight of her life! COLLECTING: CAPTAIN MARVEL 6-10 Product details Format Paperback ...
Posting Komentar
Baca selengkapnya

My Inventions (9781611045741)

Serbian inventor NIKOLA TESLA (1857-1943) was a revolutionary scientist who forever changed the scientific fields of electricity and magnetism. Tesla discussed his innovations in his autobiography, "My Inventions." His greatest invention, A/C current, powers almost all of the technological wonders in the world today, from home heating to computers to high-tech robotics. His discoveries gave mankind the television. And his dream of wireless communication came to pass in both the radio and eventually the cell phone. Yet his story remains widely unknown. History buffs, science enthusiasts, backyard inventors, and anyone who has ever dared to dream big will find the life of Nikola Tesla, written in his own words, engaging, informative, and humorous in its eccentricity. Product details Format Paperback ...
Posting Komentar
Baca selengkapnya

Contacts (9780008346966)

One man's last journey. One hundred and fifty-eight chances to save his life. The unforgettable new book from award-winning writer and comedian Mark Watson! 'Mark Watson is one of my favourite writers and Contacts is by far his best book yet' Adam Kay 'Witty, emotional and beautifully written' Jill Mansell 'It made me laugh, cry, reflect and want to check in on all my friends' Emma Gannon 'This is such a great book, funny and serious and daring and humane' Richard Curtis James Chiltern boards the 23:50 sleeper train from London to Edinburgh with two pork pies, six beers and a packet of chocolate digestives. At 23:55 he sends a message to all 158 people in his contacts, telling them that he plans to end his life in the morning. He then switches his phone to flight mode. He's said goodbye. To him, it's the end of his story - and time to crack open the biscuits. But across the world, 158 phones are lighting up with a notification. P...
Posting Komentar
Baca selengkapnya